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Graduate Digital Marketing* / International Graduate Program
Mainz
Aktualität: 15.07.2021

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15.07.2021, SCHOTT AG
Mainz
Graduate Digital Marketing* / International Graduate Program
As digital native, you will drive digital transformation in our global Pharma-marketing and sales team, closely collaborating with our digital marketing manager Developing a digital marketing strategy for the pharma division and introducing new digital tools for our global sales and marketing team Supporting our digital content manager with all current and future digital communication & media channels, as well as keeping them up to date Continuously optimizing SEO, performance marketing and newsletter programs Creating meaningful KPI and analytics reports to support decision-making and improve channel effectiveness by measuring and reporting on digital channel performance and digital marketing campaigns Planning and execution of multi-channel campaigns (website, email, social media, paid search, display, lead generation and nurturing) Defining requirements and frameworks to oversee and lead digital projects, taking into account current market conditions and trends regarding the latest technologies in digital marketing Training to become a SCRUM Master to implement effective agile methods and best practices to improve our processes in line with the digital trends
Master in Marketing, Media, information management or another related field of study Prior practical experience with digital tools, such as Hubspot, Google Ads, Google Analytics, Facebook Ad Manager etc. in a business environment through internships and/or job training, preferably in B2B marketing for technical products Strong affinity to numbers and analytical thinking International experience through work experience, internships and/or stay abroad, as well as geographical flexibility Strong eagerness to push the digital transformation by thinking out of the box and by winning over people with your convincing and courageous personality Proactivity and ability to work in a team, as well as ability to adjust quickly to changing tasks and environments Excellent presentation, communication and networking skills in German and English language

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